KANTARDJIEVA, Marina; GOLUBOVSKI, Goran. CUSTOMER EXPERIENCE AND BRAND LOYALTY: AN INTEGRATIVE CONCEPTUAL MODEL. KNOWLEDGE - International Journal , [S. l.], v. 78, n. 1, p. 93–98, 2026. Disponível em: https://ojs.ikm.mk/index.php/kij/article/view/8573. Acesso em: 9 oct. 2026.