HEALTH – TREND DURING COVID-19
DOI:
https://doi.org/10.35120/kij5404695gKeywords:
COVID-19, stress hormones, economics, mental health, thyroid, trending services, obesityAbstract
We live in strange times - times of change, crises, pandemics, conflicts and even wars. Throughout
millennia of written and unwritten history humanity has learned to change, evolve and survive. This same change
occurred for all of us at the beginning of 2020 when a new strain of the genus coronaviruses (Coronaviridae), started
from a local epidemic with the first case at the end of 2019, was reported in a province of Wuhan China. It became
a pandemic that spread with incredible speed around the world, thus entering everyone's life. The massive shock of
the new coronavirus plunged the economy into the worst recession since World War II, causing global supply to
shrink and even stop and the subsequent stalling of globalisation. This study analyzes the main economic trends,
market structure and economic impact on health after the beginning of COVID-19. The study looks at the
relationship between physical and mental health, laboratory tests, protective goods, medicines, vaccines and services
after the onset of and during COVID-19. The behaviour of the market and the outlook for its future movements are
focused on health and whether the topic should be considered as a trend wave. The pandemic has created both an
economic and health crisis. The analysis tracks the number of researches, the stock appreciation of pharmaceutical
companies and those developing vaccines, the increased rate of demand for drugs. People get sick in good times and
bad, and the demand for medical care is constant. In the study, several major health trends will be analyzed and
shown to be related to each other: (1) The increase in stress hormones (cortisol, prolactin) - causes: disruption of
routine activities such as education, entertainment and other social activities; anxiety about family income and
health left many people feeling fearful, angry and concerned about their future; the following lockdown to reduce
the risk of disease spread and the limited human contact, especially in the early stages of the pandemic. In women,
there is an increase in thyroid problems and diseases like Hashimoto, Hypothyroidism and other autoimmune
diseases. In men, cortisol levels are elevated and reproductive functions and libido are impaired. (2) Obesity and
other weight problems due to the sudden stop of all movement with unchanged or even increased caloric intake
elevate the possibility for various diseases such as heart problems, diabetes type 2, osteoarthritis and asthma. As a
result an increased interest in products and services related directly or indirectly to COVID-19 will be found. The
findings of the research will show how short-term and long-term impacts and interest in health can be called a
"trend", and the attention and resources given to health, vaccines, medicines and remedies from the consumer in the
economic market will continue their rapid growth.
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