SUPPLY AND DEMAND AS FACTORS FOR THE DEVELOPMENT OF RURAL TOURISM
Keywords:
supply, demand, rural tourism, sustainable developmentAbstract
Natural and anthropogenic resources specific to a certain area serve or can serve as a basis for creating a program for tourists' stay. Special emphasis should be placed on the natural-geographic characteristics of a specific location where tourists stay, agricultural production, folk crafts, old crafts and tools, folklore, naive painting, local architecture, cultural-historical heritage, multi-ethnicity, etc. They represent part of the specifics that are insisted upon when creating a tourist product of rural tourist destinations. However, a decisive factor in the establishment and sustainable development of a rural tourist destination is the local population. Emphasis is placed on their ability to provide an adequate level of quality of tourist and other types of services. Only with the presence of people who are trained to provide an adequate level of quality services, we can talk about rural tourist destinations. The exclusive existence of natural, anthropogenic, communication resources is a necessary but not a sufficient condition. People (staff) represent management support in the development of a rural destination.
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